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THE LEADING TECH FESTIVAL FOR EMERGING MARKETS


Our Story

Step started out as a series of workshops and small gatherings, and over 11 years has grown to become the largest tech festival in Dubai. With 6 main tracks, more than 400 global startups showcasing, hundreds of global investors, and 8000+ global attendees over two days, Step brings the tech world to Dubai.

8000+

Attendees

400+

Showcasing Startups

100+

Participating Companies

$8.2+ Billion

Funding Present

previous speakers

Ahmed Shehabdine

AJ+

Ahmed Shehabdine

AJ+

Ahmed Shihab-Eldin is an Emmy-nominated journalist, producer, and storyteller who is currently working with the BBC. Before that, he was a Senior Correspondent with AJ+. Ahmed has previously for VICE on HBO, Al Jazeera English, The New York Times, The Huffington Post and PBS, and may be best known for creating and co-hosting “The Stream,” an award-winning interactive talk show on AJE and was nominated for an Emmy Award for Most Innovative Program in 2012.

Meghan Gregonis

United States Consul General

Meghan Gregonis

United States Consul General

Meghan Gregonis is the United States Consul General in Dubai starting August, 2021. A career member of the U.S. Senior Foreign Service, Meghan was the U.S. Consul General in Munich, Germany from 2018-2021. She managed support for the two largest in-person U.S. delegations and the first virtual delegation to the Munich Security Conference during her time there. She also focused on innovation themes in Germany and launched the first Germany-wide Transatlantic Innovation Week to further develop innovation and trade and investment relationships. Meghan’s previous overseas assignments include Islamabad, Riyadh, Rome, Baghdad, and Jerusalem. Her Washington assignments include directing public engagement efforts in Europe; managing relations with Turkey from the State Department’s Bureau of European and Eurasian Affairs; and coordinating U.S. engagement with Jordan from the Bureau of Near Eastern Affairs. Meghan was also responsible for relations with Turkey during an assignment to the White House, where she served as a member of the National Security Council. Meghan is a distinguished graduate of the National War College and an alumna of New York University. She has completed graduate studies at Temple University and earned professional certifications from the University of Southern California and MIT’s Seminar XXI for national security professionals. Meghan speaks Italian and German, and basic French and Arabic. She worked for a venture capital firm in her hometown of Philadelphia before joining the Foreign Service in 2001. Meghan is accompanied in Dubai by her husband, Dr. Alessio Volante.

Amjad Masad

Replit

Amjad Masad

Replit

Amjad Masad is a Jordanian American entrepreneur and engineer. He is the founder and CEO of Replit, the world’s leading online programming environment and community. Before Replit, Amjad worked at Facebook, overseeing the JavaScript infrastructure team and building some of the world’s most popular open-source developer tools. Before that, he was a founding engineer at Codecademy, the world’s leading online coding school.

Sidra Qasim

Atoms

Sidra Qasim

Atoms

Sidra Qasim is a co-founder of Atoms, a Brooklyn based brand that makes the ideal everyday shoes and masks. At Atoms, Sidra leads the brand’s product development and operations. Prior to that, Qasim co-founded Markhor, a Y Combinator startup that worked with indigenous craftsmen in Pakistan to make high-end leather products. In response to the COVID-19, Sidra led the Atoms Mask project, designing and developing what WSJ said is the “Best Materials Mask” and donating half a million in the US. The popular blog Humans of New York did an in depth story on Sidra’s personal journey of growing up in rural Pakistan and building her startups. Originally from Okara, Sidra now lives in New York City.

Sriram Krishnan

Andreessen Horowitz

Sriram Krishnan

Andreessen Horowitz

Sriram Krishnan is a general partner at Andreessen Horowitz where he invests in early stage consumer startups. Today, Sriram serves on the board of Hopin. Prior to joining a16z, Sriram held numerous senior product roles. Most recently, he led core consumer teams at Twitter where he was responsible for products including the home timeline, new user experience, search, discovery, and audience growth. Before this, Sriram created and oversaw various mobile ad products for both Snap and Facebook, including Snap’s Direct Response ads business and the Facebook Audience Network, one of the largest networks in display advertising. Sriram started his career at Microsoft where he touched numerous projects related to Windows Azure. He is the author of “”Programming Windows Azure”” published by O’Reilly. Sriram writes actively at @sriramk on Twitter and at sriramk.com. Along with his wife, he also co-hosts The Good Time Show on Clubhouse, a nightly show through which they interview innovators around tech and culture.

Ali Jaber

MBC

Ali Jaber

MBC

Dean, Mohammed Bin Rashid School of Communication at American University of Dubai (AUD) Group TV Director, Middle East Broadcasting Corporation, MBC. Ph.D. (in progress) Arab Satellite Television, King’s College, University of Cambridge, UK M.S. Communications, Syracuse University, USA B.B.A. Business Administration, American University in Beirut, Lebanon Born in Lebanon in 1961, Mr. Jaber completed his Bachelors in Business Administration at the American University of Beirut in 1984 before going on to earn his Master’s degree in Communications at Syracuse University in the US in 1986. Upon returning to Beirut, Ali joined the Fine Arts faculty of Beirut University College. There he helped set up their Broadcasting Department and for eight years taught a range of courses in television production. Concurrently, Ali worked as a Journalist covering the war in Lebanon and Iraq between the years 1987 to 1999, he was the correspondent of New York Times and The Times of London between 1989 and 1994, and Chief Correspondent for Lebanon and Syria for the German Press Agency (DPA) from 1987 to 1999. In 1992 he was approached by then Prime Minister Rafic Hariri and was asked to set up, from the ground up, a privately owned pan-Arab television station. Ali founded and managed what later became Future TV till 2003. While with Future, Ali oversaw the building of Future’s satellite broadcast and also started and managed a youth-oriented sister channel, Zen TV, which he ran for five years. In 2004, he was approached by His Highness Sheikh Mohammed bin Rashid Al Maktoum, UAE Prime Minister and Ruler of Dubai, and brought in as a consultant to head Dubai Media Incorporated (DMI), to revamp and re-launch its seven national and pan-Arab satellite channels. In 2006, after 2 years in which Ali successfully managed to restructure the channels’ on-air branding and their content as well as re-organize the company’s out of date management structure, Ali was appointed DMI’s managing Editor. Working closely with now UAE Vice President and Prime Minister and Ruler of Dubai His Highness Sheikh Mohammed bin Rashid Al Maktoum, DMI’s Board Members and the Chairman of Dubai’s governmental organizations, his responsibilities are wide-ranging and have grown to include the development of the media sector in the UAE. In 2008, His Highness Sheikh Mohammed bin Rashid Al Maktoum instructed Ali to set up a Communication School at the American University of Dubai. In July 2008 Ali was named Dean of Mohammed Bin Rashid School of Communication (MBRSC) and this year MBRSC graduates fifty students with degrees in Journalism and Digital Storytelling. One of the unique characteristics of the School is that it teaches all media writing courses in the Arabic language and its curricula focuses on Digital Media and Multi-platform Storytelling. In 2011 Ali was approached by Middle East media leader, MBC Group for a different type of challenge – this time in front of the camera, as a judge for the internationally mega-successful format, “Arabs Got Talent”. The show was a ratings hit, and raised the profile of MBC 4 to the #2 channel in the region. During that same year, and in parallel, Ali closed a deal with MBC to become Group TV Director of MBC’s 20 channels. In that capacity, and as of October 2011, Ali oversees content planning, acquisition, and programming for all the Group’s general entertainment and niche channels. Ali Jaber serves on the Dubai government Council for Design and Fashion, he also helped set up thenon-governmental organization: Young Arab Leaders (YAL) and was on the Advisory Board of American University of Beirut, School of Architecture and Design, in Beirut, Lebanon. Ali currently spearheads the Dubai government initiative the set up the Dubai School of Design in association with Massachussets Institute of Technology (MIT) and the New York based Parsons school of design and Fashion. Ali is also the goodwill ambassador for Sanad, the home hospice organization in Lebanon which offers free physical, psychological and spiritual support for terminally ill patients.

Henrique Dubugras

Brex

Henrique Dubugras

Brex

Marc D’arcy

Facebook (now Meta)

Marc D’arcy

Facebook (now Meta)

Mark D’Arcy is VP, Chief Creative Officer at Facebook where he leads the company’s creative efforts to make advertising across Facebook and Instagram more relevant for people and more valuable for businesses. Mark joined Facebook in 2011 and today his team, The Creative Shop, operates from more than 40 Facebook offices and last year alone helped produce several thousand projects across Facebook, Instagram, Messenger and Oculus for an extraordinarily diverse client base including 80% of the world’s top 100 advertisers. The Creative Shop does all this through close partnerships with all the major advertising groups and collaborations with independent creators, influencers, artists, production companies, media companies and technologists. The work these partnerships create is regularly recognized in the press for driving innovation and at leading award shows, including Cannes Lions, where Mark has served on the inaugural Innovation and 2016 Glass Lion juries. Mark helped establish the Facebook Awards to celebrate the best creative work on the platform and in 2012, he founded the Facebook Global Creative Council. Mark is proud to serve on the boards of AD and the IFP, Independent Filmmaker Project. Confirmed to speak at at #STEP2018 is Mark D’Arcy – VP, Chief Creative Officer at Facebook. Mark and his team, The Creative Shop, helped produce several thousand projects across Facebook, Instagram, Messenger and Oculus for an extraordinarily diverse client base including 80% of the world’s top 100 advertisers. He leads the company’s creative efforts to make advertising across Facebook and Instagram more relevant for people and more valuable for businesses.

GV Ravishankar

Sequoia Capital

GV Ravishankar

Sequoia Capital

At Sequoia, GV Ravishankar advises on both technology as well as non-technology investments. He’s deeply interested in technology’s role in helping to drive efficiencies, reduce costs and improve access in consumer and healthcare markets. He currently serves on the boards of BYJUs, Capital Float, Eruditus Learning, Faces Cosmetics, Five Star finance, Finova Capital, HomeLane, India Shelter Finance Corporation, Indigo Paints, K12 Technoservices, Prataap Snacks (NSE: DIAMONDYD), Rebel Foods, Rupeek, Suburban Diagnostics and Turtlemint. I have also served as board member/observer of companies like Via (sold to NASDAQ: EBIX ), Manappuram (NSE: MANAPPURAM) and Equitas (NSE: EQUITAS). Prior to this, GV worked at McKinsey & Company, where he advised senior management of top Indian companies on a variety of issues including business building, channel management and leadership development. He also had a prior stint with Wipro Technologies in their Embedded and Internet Access division. GV is the recipient of the Midas Touch award by Economic Times Startup Awards 2020 and IIM Ahmedabad’s Young Alumni Achiever’s Award, 2019-20 in the Corporate Leadership category. He has an MBA from IIM A and holds a BE in Computer Science and Engineering from NIT Trichy.

Bassem Youssef

Satirist

Bassem Youssef

Satirist

Bassem Youssef, dubbed the Jon Stewart of the Arab World, was the host of popular TV show AlBernameg – which was the first of its kind political satire show in the Middle East. Originally a 5- minute show on YouTube, AlBernameg became the first online to TV conversion in the Middle East and the most watched show across the region with 30 million viewers every week. AlBernameg received wide acclaim around the world with coverage in some of the biggest media outlets, topping it off with Youssef’s appearance on the Daily Show with Jon Stewart twice in June 2012 and April 2013. In June 2013, Youssef hosted Jon Stewart on AlBernameg in Cairo marking the second season’s peak.

previous partners



WHAT GOES ON

What goes on

TALKS AND WORKSHOPS

Step hosts 4 stages of content, and running workshops and programming simultaneously covering everything startups, digital media, fintech, and future tech.

STARTUP PROGRAMMING

With over 400 startups showcasing and more than 1000 entrepreneurs attending, Step hosts multiple programs to facilitate connections with investors, clients, partners.

SATELLITE EVENTS & MEET-UPS

Step curates focused networking opportunities and meet-ups across industries, job levels, and interests hosted by VCs, incubators, digital agencies, and other partners. 

EXHIBITION AREAS

Tech companies and brands across multiple industries participate at Step so startups and attendees get a chance to connect with their next partner, client and learn about what’s new in the market.

BRAND ACTIVATIONS

Leading brands in the tech and digital space from FMCG brands to automotive companies, banks, media companies, and tech solutions, host first-of-their-kind activities to interact with attendees and startups. 

ENTERTAINMENT

Step’s festival format creates engaging networking opportunities beyond conference programming with outdoor activities with food trucks, music performances, and pop-up vendors all across the event areas.