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THE LEADING TECH FESTIVAL FOR EMERGING MARKETS

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EARTH TRACK

The Earth Track highlights greentech, impact, and sustainability, addressing people, society, and the environment. Discover the latest technologies and strategies working towards a brighter, more sustainable future and uncover the path to a better world.




What We Cover

GreenTech
The use of technology to mitigate human activity’s effects on the environment.
Impact
Solutions designed with responsibility toward our society and the planet.
Sustainability
Strategies of doing business without negatively impacting the environment, community, or society.
 

Step 2024 Presented By

super Partner

Earth Track Partner

Earth Track Exhibitor

EARTH TRACK SPEAKERS

More Speakers Will Be Announced Soon

Ahmed El Hosseny

Electrified

Ahmed El Hosseny

Electrified

Wael Ismail

PepsiCo

Wael Ismail

PepsiCo

Wael Ismail is the Vice President for Corporate Affairs for the Middle East, North Africa and South Asia, as well as Head of the Office of Sustainability for the Middle East. Wael joined PepsiCo in 2016 and has assumed several roles within the Public Policy and Government Affairs function. Since then, he has been focusing on developing and advocating for “win-win” public policy solutions. Ismail took over the combined Public Policy and Communications function for PepsiCo in the MENA region in January 2019 before his current role. He is a Public Affairs professional with experience spanning 15 years with a special focus on the Middle East. He is also part of the Global Corporate Affairs Leadership Team for PepsiCo.

Kaoutar Makrache

QALIL

Kaoutar Makrache

QALIL

Kaoutar is the founder of QALIL, a food-saving app that connects overstock from food distributors, manufacturers, and local businesses like shops, restaurants, and bakeries with consumers looking to make mindful purchases. Her objective is to prevent food loss while providing affordable options for both B2B and B2C markets. She’s also a big supporter of women leading in business, especially in tech and green projects, inspiring other women to step up and make a difference.

Najia Qazi

Sustainable Narrative

Najia Qazi

Sustainable Narrative

A sustainability advocate, consultant and founder of Sustainable Narrative with a clear vision on a sustainable, circular economy and the new role of business, addressing how 3 P’s – people, planet and profit can make positive impact. At Sustainable Narrative, we are conceptualizing sustainable and impactful green solutions to various businesses in the UAE. I’m working with clients to lead a wave of innovation and economic growth that safeguards our planet and advances sustainability. Catering to all the industry sectors to transform to reach net zero by 2050, balanced with the sustainable development goals. My aim is to take ideas as well as concepts from the natural world, turn them into accepted business models with the approach ‘business today from the perspective of tomorrow’.

Nisreen Shadad

Verofax

Nisreen Shadad

Verofax

With 10 years of experience and dual master’s degrees in ICT and International Business, Nisreen is dedicated to advancing profitable sustainability. As the Global Head of Sustainability at Verofax and Co-founder of NetGreen, Nisreen assists industries in automating compliance to mitigate Carbon tax and access ESG-regulated markets. Through NetGreen, Nisreen helps retailers maximize consumer loyalty by collaborating on scaled, validated reforestation projects. Her unwavering commitment drives impactful solutions for sustainable practices in both corporate and environmental domains.

Dragos Fundulea

Roland Berger

Dragos Fundulea

Roland Berger

Dragos Fundulea is a sustainability expert, Principal within Roland Berger’s Middle East office, with more than 12 years of experience in implementing innovative solutions for companies in the energy, industrial and, transportation sectors. With both an engineering and business background, Dragos is specialized in alternative/ green technologies, as well as the development of decarbonization, environmental and circular economy strategies. Passionate about pragmatic approaches, he strongly believes that tailored solutions should be crafted to drive zero-/ low-carbon as well as circular initiatives, with coordinated efforts from all key stakeholders in the market.

Prashant (PK) Gulati

The SmartStart Fund / The Assembly

Prashant (PK) Gulati

The SmartStart Fund / The Assembly

Prashant K. Gulati (PK), Entrepreneur | Technology Evangelist Founder, The Assembly; Founder, SmartStart Fund Prashant K. Gulati (popularly known as PK) is an entrepreneur, idea accelerator, angel investor, mentor and writer with interests in innovation, startups, entrepreneurship, technology, mobility, wireless, intelligent buildings, online media and more. In addition to serving on boards of several startups and community initiatives, PK is an active Angel and early stage investor with a nose for fresh ideas. He is a mentor, providing guidance and advice to founders at various levels. He has been associated with a large number of successful startups and has an active portfolio in the US, Middle East and India. PK has also been an influencer in the technology community in the Middle East, Silicon Valley as well as the Indian subcontinent. He is well connected with technology leaders and influencers of the region and is a respected voice and a trendspotter for leading edge technological innovation. A post graduate with Honours in Computer Science and Management, PK resides in Dubai for more than 20 years

Stephanie Asgill

Dubai Holding

Stephanie Asgill

Dubai Holding

Director of Sustainability & Gender Equality at Dubai Holding

Jude Hamod

Rainmaking

Jude Hamod

Rainmaking

Jude is a lawyer turned entrepreneur, turned early-stage investor. Her background includes strong legal and negotiation experience as well as a decade of strategy and business development leadership roles in Silicon Valley and Dubai based Funds and Startup programs. She has experience building businesses and working with large corporates on their innovation strategies. Jude holds a Law Degree and a Master’s from Université Panthéon-Sorbonne in Paris, as well as an LLM from UC Hastings.

Téma BENHALIMA-BOUVILLE

ENGIE

Téma BENHALIMA-BOUVILLE

ENGIE

Dr. Téma BENHALIMA-BOUVILLE is an accomplished professional with over two decades of experience across various industries, from large corporations to startups, and even in B2B strategy consulting. Throughout her career, with a PhD in Physics and a Master’s in Strategy and Marketing she embodies the fusion of scientific expertise and business acumen. Her journey has been characterized by an unwavering commitment to innovation, initially focusing on technological advancements and later expanding into strategic differentiation. She has led numerous transformative initiatives, driving growth and adaptation in dynamic market landscapes. Currently, as the Director of Innovation at ENGIE on a global scale, she spearheads efforts in navigating the complexities of decarbonization and energy transition.

Aadam Zaidi

CAFU

Aadam Zaidi

CAFU

Aadam Zaidi is the Head of Product & Design at CAFU. He is responsible for bringing new products and services to life, and scaling them into new markets. Aadam has spent over 13 years driving digital transformation efforts and developing innovative solutions to address customer and market needs. At CAFU, Aadam has been a pivotal player in realizing CAFU’s EV potential and expansion in the global market. Prior to joining CAFU, Aadam has worked in different lead roles in the tech consulting and product space within the MENA region and North America.

Kunal Kapoor

The Luxury Closet

Kunal Kapoor

The Luxury Closet

Founder and CEO | The Luxury Closet Founded in 2012 by Kunal Kapoor, The Luxury Closet is a trusted e-commerce platform for buying and selling pre-loved designer items. What started as a three-member team in his Dubai apartment is now the largest luxury resale marketplace in the Middle East, with a clientele across 80 countries. The Luxury Closet has raised over $30m from leading VCs like MEVP, Wamda Capital, and the founders of Huda Beauty. Kunal’s foray into retail began when he joined his father to manage the family’s footwear company in India. He then went on to work at Louis Vuitton in Dubai before deciding to start The Luxury Closet. Kunal has been named one of the top 100 innovators globally by Vogue Business.

Samir BENNAFLA

ENGIE Factory

Samir BENNAFLA

ENGIE Factory

Samir is the VP Venture Builder of ENGIE Factory with the mission to develop new ventures in the Middle East. For the last 13 years, Samir has been working in Asia, reshaping and digitalizing the built environment and smart city landscape. For 8 years, he served as the Head of Innovation and New Business Development in Japan for the Bouygues Group, where he initiated their first startup accelerator in Asia. In the last 2.5 years, he served as the Vice President of Global Sales for the Singaporean startup H3 Dynamics, offering an AI SaaS Platform for automating and digitizing building inspection and maintenance, along with H2 propulsion systems for air mobility. Samir holds a Master’s degree and MBA from business schools in France and Japan, and a Master’s degree from the Engineering School in France. He speaks three languages fluently: Japanese, English, and French

Rana hajirasouli

The surpluss

Rana hajirasouli

The surpluss

Rana Hajirasouli is the founder of UAEs’ first B2B climate-tech platform, The Surpluss, specializing in the adoption of digital industrial symbiosis in resource intensive sectors. Equipped with 12+ years industry experience spanning marine conservation, litigation, and petrochemicals manufacturing, she has presented at 50+ international conferences and frequently writes thought leadership articles on industrial climate action. She holds an LLM, M.Phil, and more recently, an Mst, and has won several innovation awards, securing a US Patent for methodology for cross-sectoral collaboration. She is currently studying towards a PhD in Industrial Resilience Engineering at the University of Cambridge, where her research aims to produce a novel collaborative framework for net zero using complex adaptive systems. Rana is GRI/GHG/SEA/Biomimicry accredited and is passionate about teaching biomimicry as a means to untangle complex problems.

Baldeep Singh

Revent

Baldeep Singh

Revent

Baldeep is currently the founder and CEO of Revent, a destination for trusted pre-owned electronic devices focused for the MENA region. He has over 12+ years of corporate leadership experience spanning eCommerce, B2B, Commercial, Startups etc. Previously, he was a SVP at Noon.com where he built the Recommerce business for three major markets of MENA. He’s worked extensively with brands like Walmart, Rocket Internet, Snapdeal, Wadi and Caterpillar Inc. In addition to reading non-fiction, he is passionate playing badminton.

Jennifer Mollon

Kidzink

Jennifer Mollon

Kidzink

Jenny is Director of Education for Kidzink, a company which bridges the gap between design, furniture and pedagogy to create inspiring and progressive learning environments.

Magdi M. Amin

African Renaissance Partners

Magdi M. Amin

African Renaissance Partners

Magdi M. Amin Magdi M. Amin is the Managing Partner of African Renaissance Partners, a venture capital firm backing innovators and entrepreneurs who use technology to solve development challenges in East Africa and the Horn. ARP target sectors include climate, fintech, agtech, logistics and healthtech. Before launching ARP, Magdi held leadership roles in multilateral development banks (IFC, World Bank), philanthropy (Omidyar Network), government, and the private sector. He teaches responsible tech at SAIS and is a graduate of JHU SAIS and Princeton.

Tobias Kederer

Amazon Web Services (AWS)

Tobias Kederer

Amazon Web Services (AWS)

Tobias is a purpose driven international climate tech professional services executive with 25+ years of global experience who drives business value, profitable carbon reduction and customer satisfaction by scaling/optimizing delivery, addressing customer pain points, and defining effective strategies for enterprise-scale customers. He is an EMEA-wide keynote speaker on how cloud capabilities can accelerate the sustainability journey for global customers. Tobias currently leads the EMEA ProServe Migration/Modernization & Sustainability practices for AWS Professional Services. His team focuses on working externally with customers by providing expert services to migrate enterprise to the AWS cloud and extend their digital transformation journey with innovative sustainability projects.

Ramzi Jaber

VAES.ai

Ramzi Jaber

VAES.ai

Ramzi is cofounder of VAES.ai, a climate tech startup that uses optimization algorithms and machine learning to reduce the volume of raw materials (concrete & steel) when designing our cities. Ramzi previously led the research and department (R&D) at e.construct where he has presented on 3D concrete printing and conducted trials in UHPC, an innovative new material for concrete. e.construct is a multidisciplinary engineering design firm and employs over 200 engineers and has 8 offices worldwide. During the Spring of 2012, he was a fellow at Stanford University as a Social Entrepreneur-in-Residence. Ramzi was also selected as one of 2017’s cohorts of YGL by the World Economic Forum.

Rami Al Karmi

Ab(new)normal Disruptors

Rami Al Karmi

Ab(new)normal Disruptors

Rami Al Karmi a distinguished disruptor, futurist, investor, and innovation strategist, mainly interested in Edtech, Islamic Finance & Fintech and Future of Work. He is the Executive Chairman of Ab(new)normal Inc, focusing on AI & Blockchain-based ventures. Alongside this role, he is the host and curator of ashra X Collective and serves as Innovation and Entrepreneurship Professor of Practice and Director of the Digital Learning Center at Al Hussein Technical University (HTU). Formerly, he was SVP-Chief Innovation Officer at Jordan Ahli Bank, where he was the first to be approved for this role by Central Bank of Jordan. A TEDx and NASA Cross Summit Innovation X speaker, and serves on numerous boards, including the Islamic Development Bank Institute (IsDBI), Fintech Galaxy, Al Raed Arabi School, Wafra Business, and Think Barter Network (TBN).

Clementine Brown

CodeBrave

Clementine Brown

CodeBrave

Clementine is the Co-Founder and Co-Director of CodeBrave, a non-profit and social enterprise equipping Lebanon’s youth with the tech skills to lift themselves out of poverty. CodeBrave provides free coding education to over 1,000 underprivileged youth per year, funded in part by their private tutoring service, CodeBrave Tutors. CodeBrave is now the leading children’s coding NGO in Lebanon, has been named one of the top 5 MENA startups featured in WIRED (2023), and given Deloitte’s Fast 50 Impact Award (2023). Clem speaks on topics related to STEAM education and child-led learning approaches, and has been featured in Al Jazeera and The Week UK. Prior to founding CodeBrave, Clem worked at the United Nations as a data analyst. She has a BA in Arabic & Persian from Oxford University.

Alper Guven

Village Capital

Alper Guven

Village Capital

As Program Manager at Village Capital, Alper focuses on the design and delivery of programs in the Middle East and North Africa (MENA) region. He is particularly passionate about the role of innovation and entrepreneurship in addressing important challenges faced by developing countries. Prior to joining Village Capital, Alper was part of the programs team at ‘imece’, where he implemented support programs for early-stage impact startups. Additionally, he founded Arkhé Innovate, an innovation community that helps young impact-makers in Turkey acquire the necessary resources and connections to put their solutions into practice.

Mercedes Cebrian

Parkron

Mercedes Cebrian

Parkron

With more than two decades of experience in leadership roles across the globe, Mercedes has cultivated expertise in strategic management, high-performance environments and international leadership. She seamlessly succeeded in implementing her knowledge towards founding Parkron, an innovative smart parking solution in the social and sustainable ecosystem. Her expertise lies in leveraging resources within to achieve success. Mercedes is a visionary tech founder in the dynamic world of technology and innovation. With a relentless passion for pushing boundaries, Mercedes is reshaping the landscape of smart cities and the tech industry with profound curiosity and a determination to create transformative solutions.

Mustafa Bosca

CarbonSifr

Mustafa Bosca

CarbonSifr

Mustafa Bosca is the Co-founder and Chief Decarbonization Officer of CarbonSifr, a UAE founded climate tech to easily measure, reduce and remove carbon footprint of businesses. In his current role, he supports SMEs and mid-corporates in their net zero journeys with technology solutions. He is an expert on carbon accounting, climate finance, emissions reduction solutions and carbon removal technologies. Prior to CarbonSifr, Mustafa led social impact and banking for BCG in the Middle East as a Managing Director and Partner. He also worked as a development banker earlier in his career at the Islamic Development Bank funding SDG projects in Central Asia and Bangladesh. He holds an MBA from INSEAD and MSc in Industrial Engineering from GeorgiaTech.

Nour El Assal

Tagaddod

Nour El Assal

Tagaddod

Experienced Chief Executive Officer with a demonstrated history of working in the tech enabled world of renewables and environment. Skilled in Negotiation, Foreign Languages, Public Speaking, Management, and Teamwork. Strong business development professional with a Bachelor of Applied Science (B.A.Sc.) focused in Petroleum and Pterochemicals Engineering from Cairo University Petroleum and Petrochemicals Engineering.

Medea Nocentini

Global Ventures and C3

Medea Nocentini

Global Ventures and C3

With over 20 years of international and cross-industry experience, Medea is a senior executive specialized in M&A and investments, corporate development and strategy, innovation and digital transformation, as well as sustainability and impact. She currently serves as a Senior Partner at Global Ventures, an international venture capital firm investing in startups with innovative business models and disruptive technologies, with the potential to transform frontier markets, and scale globally. She is also the founder of C3 – Companies Creating Change, now part of Global Ventures, a UAE-based social enterprise helping impact-driven entrepreneurs unlock their growth potential and maximize their positive impact on the community. She is a trained Co-Active Coach and Enneagram enthusiast, and hold an MBA from Columbia Business School, and engineering degrees from Politecnico di Torino and CentraleSupelec.

Ahmed Ashour

Pylon

Ahmed Ashour

Pylon

14 years experience in the energy and utilities domain across 8 different geographies. Passionate about eradicating inefficiencies in the electricity distribution sector to preserve our planet. Together with my co-founder Omar Radi, and blessed with a team of warriors, we are on a mission to become the first Gigacorn by offsetting 1 Gigaton of CO2 emissions.

Saqr Ereiqat

Crypto Oasis Ventures

Saqr Ereiqat

Crypto Oasis Ventures

Saqr Mashhor Ereiqat is the Co-Founder of Crypto Oasis Ventures, a Web3 Venture studio, purpose-built for the Crypto Oasis Ecosystem, which is the fastest-growing ecosystem in the world. Before devoting himself to Crypto Oasis Ventures, Saqr served as a consultant for fintech, blockchain solutions, healthcare, and innovation management. He is a thirteen-year veteran of IBM in the Middle East and Africa. He was the former Head of Public Sector Consultancy in Dubai for IBM, where he was recognized as a pioneer in enterprise blockchain, being a co-author of the first IBM blockchain for government methodology and helping define the official government blockchain strategy of Dubai. While at IBM, Saqr led projects in 23 countries across Europe, Middle East & Africa where he worked with both public and private sector entities to define, create, and implement their blockchain strategies. Saqr serves on the Advisory Board of the Global Innovation Institute. He is currently also working with the Dubai International Financial Center (DIFC), the Arab Youth Center, and the Founder Institute as a mentor supporting startups in the region. In the field of healthcare, Saqr has advised several large hospital conglomerates on their technology strategy and set up the National Health Lab for Emerging Technology for the Saudi Arabian Government.

Erich Sieber

Peakbridge Venture Capital

Erich Sieber

Peakbridge Venture Capital

Erich Sieber is the Founding General Partner of PeakBridge, a global expert venture & growth fund manager focused on FoodTech. PeakBridge manages today three FoodTech funds with AuM of over €200M and invested in some 25 portfolio companies in Europe, Israel and the US around the five verticals of ingredients, alternative protein technologies, digitalization, nutrition, and alternative farming. Prior to creating PeakBridge in 2018, Erich was Partner at Nestlé’s €750M strategic “fund-of-one” since its creation in 2001, investing in agritech, foodtech and health & nutrition start-ups. Formerly an executive at Nestlé, the World Economic Forum and the German Finance Ministry. Erich received a B.A. in Business Economics and Law from HSG University of St. Gallen, Switzerland, a tri-lingual MBA of EAP-ESCP (Paris-Oxford-Berlin), and an L.L.M. in Financial Law of Geneva University, Switzerland.

Abhishek Kar

Siemens

Abhishek Kar

Siemens

Abhishek Kar is a seasoned Energy and Sustainability expert who seamlessly integrates technology and business acumen. With over a decade of dedicated service in the Energy sector, his journey encompasses both traditional power systems and cutting-edge technologies such as Smart Grids, Microgrids, Green Hydrogen, and e-Mobility. Educated in Engineering and holding an MBA, Abhishek has cultivated extensive experience in leading and guiding teams across Sales, Operations, and Product Management, affording him a holistic understanding of end-to-end business strategies. Abhishek is well-versed in Sustainability, Decarbonization, and Clean Energy technologies. He has been actively working with industries and organizations across Middle east on these topics. He fervently advocates for climate change awareness and the education of clean technologies, considering it a purpose close to his heart.

Caroline Guyot

ENGIE Factory

Caroline Guyot

ENGIE Factory

Caroline Guyot is the Managing Director of ENGIE Factory Asia-Pacific, which she co-founded in 2018 to develop new solutions for the energy transition. Caroline has spent her career working with entrepreneurs to address social and environmental issues. She started her career with Ashoka, the world’s leading network of social entrepreneurs, where she oversaw a global accelerator. Based out of London and then Singapore, she also launched an initiative for young entrepreneurs across Asia: ChangemakerXChange. More recently, she worked as Managing Director of Reseau Entreprendre, a support network for entrepreneurs, and launched Forward, a new accelerator for impact startups in Brussels. Caroline is passionate about driving impact through new startup ideas and creating synergies across multiple stakeholders. She is also an active angel investor and startup advisor.

Zohare Haider

jalebi.io

Zohare Haider

jalebi.io

Zohare (zo-hay-rr) is a 3x and award-winning entrepreneur, building jalebi.io, an award-winning and Techstars-backed B2B software-as-a-service (SaaS) product company. He previously founded Digital Street (digital.st), an award-winning digital agency, built Micro Drip, a venture-backed agritech startup, and is deeply involved with the regional startup ecosystem, following a 15-year stint with corporate life.

Nada Sayarh

SP Jain School of Global Management

Nada Sayarh

SP Jain School of Global Management

Ms. Nada Sayarh Lebbar has 20+ years of Strategy, marketing and ESG experience working for global blue-chip companies (P&G, Colgate Palmolive, Shell, Consulting) with 15+ years of experience in Academia in Switzerland. Her topics of interest are Sustainable business models, Female education, ESG and Technology, Responsible Marketing and making our planet more sustainable. She is passionate about bridging academia, the industry, nonprofits, and public policy makers to build responsible leaders that are ready for future jobs and global challenges. She works with these stakeholders to drive ESG impact through the below involvements: – Content head for the sustainability squad for the Marketing Society in Dubai – Founder of the project « Rise Up Girls » for high school girls’ empowerment in rural areas through education, targeting 300 girls – Member of the environment group of the Swiss business council – Member of the sustainability committee of the Supply chain and logistics group in Dubai.

Tatiana Abella

Goumbook FZCO

Tatiana Abella

Goumbook FZCO

Tatiana Antonelli Abella is the Founder and Managing Director of Goumbook, a Social Enterprise established in 2009 and dedicated to raising awareness among the local community on Sustainability and Green Living.

Jessica Scopacasa

Olive Gaea

Jessica Scopacasa

Olive Gaea

Jessica is the Co-Founder and Chief of Sustainability Communications and Marketing at Olive Gaea, a UAE leading Climate-Tech company automating decarbonization. A seasoned PR, Communications, and Sustainability professional with a solid background in international affairs, public policy, and foresight, Jessica helped organizations navigate through shifting economic, geopolitical, and social landscapes across the MENA region for the past 14 years, advising businesses and government entities on Communications and Sustainability strategies to mitigate risks, protect reputation, and improve stakeholder relations. Holding a B.A. in Political Science, an M.A. in International Affairs from the University of Turin, and an MA in Strategic Public Relations from The George Washington University (US), Jessica is certified in Corporate Sustainability Strategies from the Harvard Extension School, Sustainability by the Massachusets Institute of Technology (MIT), and Reputation Management from the Public Relations Society of America (PRSA).

Farah Ghanem

Alpin

Farah Ghanem

Alpin

Farah is the Head of Climate Change & Policies Department at Alpin Limited. With a strong sense of responsibility towards the environment, he dedicates his career to the oversight and delivery of climate change services, including Net Zero Advisory, GHG assessment and decarbonization Strategies, development of policies and guidelines, and ESG consultancy. Over the course of his self-motivated journey as an accredited Climate Change Professional, Farah has developed a profound passion for combating climate change and advancing the decarbonization efforts in multiple sectors.

Rabih El Chaar

Nadeera Technologies

Rabih El Chaar

Nadeera Technologies

Rabih El Chaar is the CEO and co-founder of Nadeera Technologies. Nadeera is a new breed of waste management companies that engages communities to recycle through their digital platform Yalla Return to divert waste from landfill. Yalla Return focuses on maximizing recycling though technology enabled behavioural change through (1) Promoting recycling awareness, (2) Verifying that waste is sorted through IoT and (3) Rewarding sustainable practices through cash back. Rabih comes from an engineering and consulting background. He has a Masters in Engineering from Canada and an MBA from INSEAD business school.